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Drum Plantation, a Roopaantar initiative, supported by e-Infochips - An Arrow Company as part of its CSR activities, is deeply committed to environmental sustainability with a vision for a greener India. Our primary focus is on Urban Area Plantation and the creation of green belts. Our initiative stands out because we establish drum plantations in areas that lack any scope of plantation.
In our urban area plantation initiative, in the cleanest city of India- Indore, we adopt a comprehensive approach. Beyond creating green spaces, we actively promote awareness through impactful slogans to be written on drums. Collaborating closely with local municipalities, we ensure the success and sustainability of our efforts. To date, 600 plants have been planted, with a target of achieving 1500 plantations, resulting in the generation of 600 days of employment and the absorption of 12000 kg CO2 annually.
Our unique initiative extends to various locations, including bridges and underpasses, where space constraints challenge traditional planting methods. By repurposing waste drums as planters, we introduce greenery to spaces that would otherwise remain vacant. What distinguishes this initiative is our commitment not only to plant trees but also to raise awareness. Meaningful slogans on topics such as ‘Save Greenery’, ‘Save Water’, ‘Say no to Alcohol’, Abiding Traffic Rules’ etc. are inscribed on the drums, emphasize the importance of environmental stewardship in urban areas. This innovative approach underscores our dedication to creative and sustainable solutions for a greener, more vibrant Urban Environment.